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Jordan Malik - MBA, MS

CEO & Founder, FBAFinds & HonestOnlineSelling; Author

Location
Greater New York City Area

Industry
Online Media

Jordan Malik - MBA, MS's Overview

Current

+ Founder at FBAFinds
+ Founder at HonestOnlineSelling
+ Pro Merchant at Amazon

Past

+ Founder at MalikMarketing
+ Associate Director, Search Marketing at GroupM Search, a WPP
Company
+ Senior Search Manager at Didit (#21 in Deloitte's Technology
Fast 50)

+ Marketing Consultant at Grasshopper (aka GotVMail) (#66 in the
2007 Inc. 500)
+ Director of Marketing at NextWorth Solutions, Inc.
+ Director of Marketing at RNK Communications
+ Marketing/Advertising at Belo Corp.
+ Director of Marketing/Co-owner at LookTrade Corporation
+ Marketing Manager at RCN
+ Marketing Manager at Winstar

see less

see all

Education

+ Boston University Graduate School of Management
+ Boston University College of Communications
+ Northeastern University

Recommendations
9 people have recommended Jordan

Connections
178 connections

Websites

+ HonestOnlineSelling
+ FBAFinds
+ JordanMalik

Jordan Malik - MBA, MS's Skills

1. Online Sales
2. Online Marketing
3. e-Commerce
4. B2C marketing
5. Internet Strategy

Jordan Malik - MBA, MS's Summary

Entrepreneurial marketer with proven ability to drive dramatic and
profitable transformations at Internet companies and online retailers.
Career highlights:
> Exponentially increased ROI and conversions for various clients'
sites (including Dell, Accenture, MagazinesUSA, and
ExOfficio) while simultaneously reducing costs by double-digit
percentages
> Boosted revenue and customer bases at two leading Internet Service
Providers, leading to major telco acquisitions for $37MM
> Founded world's first procurement site for Amazon merchants,
FBAFinds. (Company profitable since launch date)
> Revamped brand of virtual pbx company (Grasshopper), while
simultaneously driving down SEM expenditures
> Received Amazon 'Top Holiday Seller 2010' Award (Merchandise
sales ranked among top 25%)
> Wrote one of search marketing's first SEO white paper/sales lead
generation tool (FY2000): bit.ly/SEO-WP
> Recognized by Boston area CyberDistrict and Entrepreneur Achievement
Awards
> International Radio and Television Society (IRTS) Fellowship
recipient

Specialties

o Local/small business marketing marketing
o Amazon product merchandising
o SEM and SEO optimization
o Search campaign performance analysis
o Email list growth and marketing
o Staff and project management
o ROI strategy & presentation
o Marketing/sales plan design & deployment

Jordan Malik - MBA, MS's Experience

Founder

FBAFinds

March 2011 - Present (8 months) Long Island, NY

Launched product sourcing site for Amazon FBA (Fulfillment by Amazon)
Merchants. Company profitable since launch date, with over 400 paid
subscribers.

Founder

HonestOnlineSelling

Privately Held; Myself Only; Internet industry

August 2008 - Present (3 years 3 months) Long Island, NY

HonestOnlineSelling's free blog & e-newsletter provides online
retailers with remarkable, proven strategies to exponentially boost
revenues.

Pro Merchant

Amazon

Public Company; 10,001+ employees; AMZN; Internet industry

January 2008 - Present (3 years 10 months)

Independent Pro Merchant for Amazon with over $100,000 in annual
sales. Received Amazon 'Top Holiday Seller 2010' Award (Merchandise
sales ranked among top 25%)

Founder

MalikMarketing

Privately Held; Myself Only; Marketing and Advertising industry

July 2008 - November 2010 (2 years 5 months)

MalikMarketing provided mobile and social marketing services to
SMBs (Small and Medium Businesses).
In 2010, MalikMarketing revamped and enhanced strategic marketing
plans for Internet juggernauts Envelopes and EcoSquid

Associate Director, Search Marketing

GroupM Search, a WPP Company

Public Company; 5001-10,000 employees; ; Marketing and Advertising
industry

August 2008 - October 2009 (1 year 3 months)

Managed $10MM SEM budget for DELL Inc. at this "Big 3" global
interactive agency. Achieved double-digit improvements of Dell 's SEM
metric goals (CTR, CPCs)
o SEM improvements resulted in Dell employees receiving "Dell
Significant Achiever Award for exceptional FY08 search program results"
o Directed 5 support staff people

Senior Search Manager

Didit (#21 in Deloitte's Technology Fast 50)

Privately Held; 51-200 employees; ; Marketing and Advertising industry

August 2007 - August 2008 (1 year 1 month)

Supported this 2007 Inc. 500 / 2008 Deloitte Technology Fast 50 firm
with launch and management of winning SEM strategies, exceeding online
sales growth objectives for clients Accenture, MagazinesUSA
and ExOfficio
o Solely drove renewed communication and teamwork across departments;
new-founded collaboration brought increased productivity and morale to
company
o Consistently produced positive SEM results for clients and employer;
identified new revenue by creating niche and long-tail search terms;
reduced clients' expenses by eliminating non-performing keywords

Marketing Consultant

Grasshopper (aka GotVMail) (#66 in the 2007 Inc. 500)

January 2007 - July 2007 (7 months)

Spearheaded "The Entrepreneur's Phone System" branding strategy and
hired creative firm for execution.
o Revamped company's online marketing efforts, improving conversion
rates by 7% while reducing online ad spend by 30%, both within 3 months
o Developed and executed customer contact business plan, the execution
of which improved brand perception and increased customer retention
rate by 4-6% monthly

Director of Marketing

NextWorth Solutions, Inc.

Privately Held; 1-10 employees; Internet industry

January 2006 - December 2006 (1 year)

Solely managed marketing and customer service for VC-backed consumer
electronics online exchange. Directly responsible for company's sales
and customer service milestones, 99+% customer satisfaction rates,
merchandising, pricing, and marketing.
o Drove $500K in annualized revenue from iPod sales via multi-channel
initiatives (eBay, direct sales, e-commerce)
o Developed all electronic and print customer communication (e-commerce
selling platforms, brochures, PR, etc.)
o Managed Nextworth's various alliances with trade-in partners, which
now include Amazon, Target, Tweeter, and J&R Electronics

Director of Marketing

RNK Communications

Privately Held; 51-200 employees; Telecommunications industry

January 2005 - January 2006 (1 year 1 month) Greater Boston Area

Directed mass multi-media marketing and advertising communication
strategies to drive revenue growth for wholesale and retail
telecommunications and VoIP company.

Marketing/Advertising

Belo Corp.

Public Company; 1001-5000 employees; BLC; Broadcast Media industry

December 2001 - January 2005 (3 years 2 months) Providence, Rhode
Island Area

Directed all aspects of advertising to drive revenue growth for the
largest newspaper in Rhode Island and the nation's oldest continually
published daily newspaper.

Director of Marketing/Co-owner

LookTrade Corporation

September 1998 - December 2001 (3 years 4 months) Greater Boston Area

Co-founded, launched, and drove growth for successful B2B web site
development company. Directed all aspects of marketing and business
development functions with focus on managing search engine optimization
projects for clients and maintaining consistent rank within top 10 for
all search results.

Marketing Manager

RCN

Privately Held; 1001-5000 employees; ; Telecommunications industry

June 1997 - September 1998 (1 year 4 months)

(RCN subsidiaries Ultranet and Erols)
Drove B2C and B2B revenue streams to $1M via traditional and Internet
marketing at largest ISP in Northeastern U.S.

Marketing Manager

Winstar

Public Company; 1001-5000 employees; WCII; Telecommunications industry

June 1995 - June 1996 (1 year 1 month)

(Winstar subsidiary iCi)
Launched marketing department and managed staff at fast-growing New
England ISP. Responsible for 150% increase in business and home
Internet connections in one year.

Jordan Malik - MBA, MS's Education

Boston University Graduate School of Management

MBA, Marketing, Management

1994 - 1998

Boston University College of Communications

M.S., New Media

1994 - 1997

Northeastern University

B.S., Journalism

1989 - 1994

Graduated cum laude

Activities and Societies: Co-op program, National Honors Society,
Honors Club

Jordan Malik - MBA, MS's Additional Information

Websites:

+ HonestOnlineSelling
+ FBAFinds
+ JordanMalik

Honors and Awards:
2010 Amazon Top Seller Award, Holiday Season
2001 Excellence in Entrepreneurship (Boston University)
2000 CyberDistrict Business Plan Competition - 1st Place Winner

Contact Jordan for:

* consulting offers
* new ventures
* expertise requests
* business deals
* reference requests
* getting back in touch

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